Thursday, March 19 at 8:00am North American Pacific Daylight Time (UTC-7), 10:00am Peru/Colombia Time (UTC-5), 11:00am North American Eastern Daylight Time (UTC-4), 3:00pm (UTC+0) Register Now: https://zoom.us/webinar/register/WN_VNKJTrfuRCaPLR04CI2n2w Speaker: Professor Jeff French PhD, MBA, MSc, DipHE, BA, Cert.Ed. CEO, Strategic Social Marketing & Professor of Social Marketing, Brighton University Business School UK This webinar will explore why value creation sits at the core of effective, efficient and ethical Social Marketing theory and practice. Professor French will make the case that Social Marketing represents a commitment to create social and personal value through a process of respectful engagement and co-creation with citizens and stakeholders from across all sectors of civil society. Key questions addressed in the webinar include:
Can't join us? iSMA members and webinar registrants can access a webinar's video-recording at their convenience in our Webinar Archive, starting a few days after the webinar. Archives: (Full Recordings and Slides/Handouts)
Webinar Production Team
For further information contact:Christene Jennings Patrick Cook |