Board of Directors
Written by Patrick Cook   

iSMA Board of Directors

The iSMA Board is an all-volunteer, working Board. Our goal is to have strong representation on the Board from all regions across the world. Board members serve for up to three years, can stand for re-election for a second three-year term. The Board elects its executive committee--president, vice-president, secretary, and treasurer--every three years.  

Last Updated on Sunday, June 02, 2019 05:02 AM
Written by Win Morgan   

iSMA's Vision:

We envision a world in which social marketing is a widely valued and utilized approach to improving individual and social well-being.

If you share our vision, please join us now to help make it a reality.

Last Updated on Friday, March 02, 2018 11:53 AM
Written by Win Morgan   

iSMA's Mission is to:

  • Advance social marketing practice, research and teaching through collaborative networks of professionals, supporters and enthusiasts.
  • Educate the public, organisations, professionals and governments about the value of social marketing to facilitate behavioural change and social progress.
  • Develop, document and market international standards and best practices in social marketing theory, research and practice.
  • Encourage and enable wider use of social marketing in addressing complex social issues.
  • Foster and support the development of local, national and regional social marketing associations.


Last Updated on Friday, March 02, 2018 11:53 AM
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