Help Guide the Next Phase of your Professional Association

Two Opportunities to Get Involved in iSMA
by Patrick Cook, President

The Board of the iSMA is busy planning our annual general meeting (AGM), scheduled for March 6, 2018.

The AGM will be an opportunity for members of the iSMA to meet our current Board members, review our new business plan and constitution, and review our financial position. The AGM will also be an opportunity for you to hear more about the opportunities to contribute to the success of the iSMA and, in turn, the profession of social marketing.

We will be sending out a formal invitation to the AGM in the next couple of weeks, so look for it in your inbox. In the meantime, please mark your calendars for the March 6. Because our members are based around the world, we are holding the AGM at two times on March 6 – 5:00 pm GMT (12 pm EST) and 12 midnight GMT (7 pm EST).

Join the Board of iSMA

In a couple of weeks, we will open up nominations for new members to join our Board of Directors. You can nominate one of your fellow social marketers or self-nominate.

By being a member of our Board, you have an opportunity to network with some of the leading social marketers around the world, guide and shape how we move forward as a federation or alliance of regional social marketing associations, and provide direction to our current and new member services. Some of these services include our always-popular webinar series, our soon-to-be launched updated website, professional meetings and conferences, and other initiatives that advance the field of social marketing.

Being a Board member involves participation in at least 4 virtual meetings each year, our AGM, and helping with our workgroups and committees. According to our bylaws, Board members serve up to three years. For members elected in March, the term would begin April 1, 2018. All Board members can stand for election to our executive team (president, vice-president, secretary, and treasurer), and we are actively seeking a vice-president and treasurer. So please consider this great opportunity!

In addition to our AGM invitation, we will be sending out more information about the nomination and election process in the next couple of weeks.

I hope you will join us at the AGM and consider joining us on a more regular basis as a member of our Board. Please feel free to reach out to me, or any member of our current Board, if you have any questions, would like to hear more about serving as a Board member, or have thoughts and recommendations how your professional association can serve you better.

You can reach me at [email protected].